Trusted by iconic brands and ambitious startups
We help B2C companies launch new products, features, and brands when the stakes are high and getting it wrong isn't an option.
Trusted by iconic brands and ambitious startups
“Our team and operating system have been the engine behind some of the most successful launches at Amazon, Under Armour and dozens of high-growth startups over the last decade — and we have the scars to prove it.
If you have a launch in the next 6 months, we can help you launch bigger, faster and with fewer costly mistakes.”
Build the foundation before you build the funnel.
Validate before you spend.
Execute with conviction.
“Evan is a marketing leader with big ideas. He drove both engagement and subscription growth in highly competitive businesses. He is able to quickly connect the dots using customer feedback and lifecycle data to inform effective creative ideas.”— Andy Donkin, Former CMO, Prime Video & Under Armour
“He stands out as a brand builder. He helped us distill our complex product range into a cohesive story that greatly enhanced our ability to engage our customers. His methodical approach blends frameworks with the art of uncovering unique, emotive stories that connect with customers.”— Clayton Kim, COO, Fount
“Evan is a world class marketer. Period. His deep go-to-market experience with major, disruptive companies across sports, entertainment and digital media combined with his passion to innovate makes him an ideal partner for any founder or marketing team looking to grow fast.”— Peter Murray, CEO, Pro Fight League
“Looking for someone you can trust to grow your business? Evan is your guy. He is an incredible leader and communicator with impeccable ethics and integrity. He has a holistic understanding of marketing with a knowledge base covering the full stack, end to end.”— Rian Doris, Founder, CEO and author, Flowstate
“When it comes to growth, Evan is a pro. He was an integral part of our launch, finding our first 100 customers and helping us reach our next round of funding. I would strongly recommend him to any founder who needs help building a brand and business.”— Spencer Cannold, Founder and CEO, Fanzoo
Launched Thursday Night Football — the most successful customer acquisition campaign in Prime Video's history.
Launched Under Armour's Rio 2016 Olympic campaign — the most viral brand on social globally, drove product sell-thru and boosted the stock price by 8.5%.
Launched Gutsi's smart toilet device — 4:1 LTV to CAC ratio across DTC, Retail, B2B and Affiliate distribution.
Whether you need a launch partner in the room or a system you can run yourself.
For funded brands with a launch on the horizon. From one-day diagnostics to full launch execution. We bring the system, the team and 15 years of operator experience.
Explore engagements →One to two days. Your team, our system. Walk away with a validated launch strategy, clear next steps, and the confidence to execute.
Learn more →Six weeks. Ten people. Apply Launch OS™ to your real launch in real time. Weekly sessions, hot seats, and a community of founders who get it.
Apply now →Book a free 30-minute call. We'll diagnose your launch and show you exactly where to focus.
Book a Call →